Video breakdown: Gravitonas ~ Call Your Name

I love a bit of Gravitonas I do. Alexander Bard remains one of the most creative (and business savvy) forces in pop music and never fails to delight with his various musical guises. With Gravitonas, he is blessed with the addition of tall drink of water, Andreas whose emotive vocals and foxy good looks spice up the proceedings & make each song utterly amazing, whatever genre they tackle. They are back (following on 2011's Everybody Dance and Lucky Star) with a new EP called Black Ceremony (out March 14th with six new songs - SCREAM!) and a jolly fine single to usher it in...

The single:

Let's get one thing straight. Call Your Name, the scintillating lead single from this new Gravitonas EP is not entirely like any of the songs that preceded it. Much like their 2010 EPs, they keep things interesting by sharing different musical styles, tempos and influences. Call Your Name is a swirling, atmospheric, trance-house number with seductive lyrics and hypnotic beats that showcases Andreas' adaptive singing range perfectly. There's a raw animal magnetism in the lyrics, translated perfectly by the vocal performance & the track literally throbs with sexual desire. In fact, every good song about sex should somewhat mirror the actual act and each verse is a tempered, thrusting propulsion before the chorus orgasmically explodes into a sweaty breakdown of intense beats & intoxicating dance rhythms. It actually leaves you a bit breathless! What's brilliant about Gravitonas is they strive to be different with each single release yet never forgo innovation & quality. They truly are a modern day pop miracle.

The video:

• Visually Gravitonas never disappoint, so I'm excited to unveil my thoughts on the new video...
• 6s - Alexander's back! (Ho ho, etc). 3 seconds later, Andreas is giving amazing head. I can tell this video is going to be a right bobby dazzler!!
• Andreas is sitting on a bed with absolutely no mattress. It is worse than the prison cells in Prisoner: Cell Block H or Oz. Surely there is an Ikea nearby. Or perhaps this is to visually represent the emptiness he feels until he calls his lucky lady's name?!
• As the verse kicks off, Andreas and Alexander seem to be wearing some experimental eye wear, not too dissimilar to when the optician pops those ghastly glasses on you and then fingers your eye lid. It's all very uncomfortably intimate isn't it? (The opticians that is, Gravitonas can finger me anytime...)
• The weird glasses/prison cell clips are interspersed (good word, interspersed) with a mysterious figure in leather gloves waiting for what looks like an alarm clock to do something...
• 50s ~ it's the thrusting chorus and there seems to be some sort of Gravitonas press conference with a gimp in the middle. If this is some sort of weird sexual shenanigans then my safe word is "YES PLEASE" :D
• Perhaps I have just got a smutty mind and am reading far too much into this - it may just be that the world has succumbed to nuclear fall out and Gravitonas are calling the name of their preferred sexual partner/lover across the desolate wilderness. God, I so get imagery...!!
• Or perhaps it is just weird. At around 1m05s, Alexander has rubbered up and a piece of bacon seems to be under the microscope. Which of course could be alluding to how the activities of police need to be scrutinised if society falls apart. Andreas looks nice doesn't he?!
• Gimpy Man seems to be carrying out lots of experiments in verse two, aided by Alexander who seems to be conducting a colonic irrigation on a test subject with a vacuum nozzle...
• Chorus two - Nokia Lumia product placement alert! I'm more of a HTC person, but I could be tempted back to Nokia. In addition to this, I can also report that Alexander's headphones are superior to Andreas, who gets in ear ones (though significantly superior to the shit ones they give you on a flight)
• Ooo middle 8! It is possible that two bodies have been merged together, or it's some weird mirror image, or perhaps they were siamese twins born like that (though if the latter is the case, god knows how they visit the piddly piddly department!!) It's all very intriguing though!
• At around the 2m20s mark, there is a massive projector that could most probably show Titanic 3D on an IMAX screen as well as an apple getting an injection. Just a little prick then...
• The projector/massive lamp is shining it's light all over the Gravitonas boys. It's almost a bit sci-fi and amazing.
• 2m40 - now the cheese is getting it! It's a pricking marathon!
• The moral of this video is that I don't really know what I'm talking about yet Gravitonas are still all sorts of tremendous... That is all children. buy the EP on the 14th. Thank you