U4iA - 20 Minutes
Buy 20 Minutes here (iTunes UK)
Since the last time I checked in with boyband-forward slash-male vocal group, U4iA, they have had a name change (au revoir Zero Gravity), a coming out (*all the hugs*) and upped their already impressive pop game. New single, 20 Minutes, serves as both an evolving of their sound for long time fans and a brilliant introduction for newbies. It starts as a slow burn mid-tempo jam, complete with sumptuous synth chords and a sensuous beat that seduces the listener as much as the passionate lead vocal. It is a performance that highlights the aching longing of the lyrics; that bursting feeling when you are with another person who enlivens all your senses so completely. It makes for a vivid story that builds with intensity until it crescendos into the magnificent chorus. Intoxicating beats casacade like glitter while bold dramatic electro sounds beguile the senses and leave you giddy with euphoric satisfaction. The boys don't just sing the song, they infuse it with personality, experience and insight. This makes for compelling listening - and viewing, thanks to an electrifying video. It is as a triumph from start to finish (the lads looking ridiculously fine) but my favourite moment is the joyful snog at exactly 2m38s. Love is love is love - and there is a lot to love about this song and this group. Magnificent stuff...
TOP 25 songs of the week
25 ~ Mans Zelmerlow, Hanging Onto Nothing
24 ~ Fitz & The Tantrums, Hand Clap
23 ~ Debbie Gibson, Wonderland
22 ~ Tom Chaplin, Quicksand
21 ~ Christie & The Dreambeats, Learning To Dance Again
20 ~ Olly Murs, Grow Up
19 ~ Sean Smith, Turn Me On
18 ~ Mans Zelmerlow, Glorious NE
17 ~ The Heydaze, Hurt Like Bell
16 ~ Sophie Ellis Bextor, Crystallise
15 ~ Roxette, Why Don't You Bring Me Flowers?
14 ~ Jakil, Truth Is
13 ~ Maroon 5, Don't Wanna Know
12 ~ Michael Buble, I Believe In You
11 ~ Louisa Johnson, So Good
10 ~ Bright Light x2, Little Bit
09 ~ Paul Carney, Kiss and Make Up
08 ~ Little Mix, Shout Out To My Ex
07 ~ X and Y, Secrets
06 ~ Robbie Williams, Party Like A Russian
05 ~ Robbie Williams, Love My Life,
04 ~ DNCE, Body Moves
03 ~ Fitz and the Tantrums, Roll Up
02 ~ The Vaults, One Day I'll Fly Away
01 ~ Kylie, Everybody's Free (1 week)
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